Name
K-SWISS 新店裕隆城
Brand
K-SWISS
Build
2023.09.18
入口以懸掛式 K-SWISS 品牌 LOGO 與開放式店面界面建立清晰品牌識別，使品牌在商場動線中形成鮮明且具辨識度的運動零售入口。
空間以鞋牆為核心，整合鞋層板系統、服飾陳列中島與品牌展示桌；搭配人台模特、試鞋長凳與高低展示平台，形成層次分明且具有節奏感的商品陳列序列，強化鞋履與服飾系列的視覺焦點。
收銀櫃檯結合發光品牌盾牌 LOGO 與品牌形象背牆作為空間視覺核心；整體透過白色金屬展示道具、模組化陳列架構與線性照明系統，營造簡潔、俐落且具國際感的運動品牌零售空間。
K-SWISS｜Xindian Yulon City
The entrance is defined by a suspended K-SWISS logo and an open storefront, creating a clear brand identity and a distinctive retail gateway within the mall circulation.
The interior is organized around a central footwear wall, integrating shoe ledge systems, apparel islands, and brand display tables. Mannequins, fitting benches, and tiered platforms create a rhythmic merchandising sequence that highlights both footwear and apparel collections.
The cashier counter, paired with the illuminated K-SWISS shield and brand backdrop, forms the visual focal point. White metal fixtures, modular display systems, and linear lighting create a clean, refined retail environment with an international athletic brand identity.
