發光品牌盾牌 LOGO 建立清晰的品牌識別界面，使 K-SWISS 在百貨動線中形成鮮明且具辨識度的運動品牌入口。
空間以品牌鞋牆為核心，結合模組化鞋款展示架、服飾吊掛中島與陳列高低桌，構成主要商品陳列系統；搭配人台模特與展示長凳，形成層次分明且具有節奏感的商品展示序列。
品牌形象牆整合數位影像螢幕、燈箱視覺與發光字標，收銀櫃檯與櫃內陳列形成空間視覺節點；透過簡潔材質的陳列道具與整合照明設計，營造俐落且具有國際感的運動品牌零售空間。
K-SWISS｜Chungyo Department Store, Taichung
An illuminated shield logo establishes a clear brand interface, creating a distinctive and recognizable K-SWISS entrance within the department store circulation.
The space is organized around a feature footwear wall, combined with modular shoe displays, apparel display islands, and tiered merchandising tables that form the primary product presentation system. Mannequins and display benches create a layered and rhythmic merchandising sequence.
The brand wall integrates digital media screens, lightbox visuals, and illuminated lettering, while the cashier counter and in-store displays act as spatial focal points, clean display fixtures and integrated lighting create a sleek sports retail environment with a refined international aesthetic.
